Alfonso Santitoro is the Founder and CEO of ALSAAN Properties, an Italian luxury real estate developer based in Dubai, and the creator of the Genie Protocol marketing strategy.

Recognized among Entrepreneur Middle East’s Top 100 Entrepreneurs of 2024, his career spans real estate, blockchain, Web3, and crypto marketing. As Head of Marketing for Genie Protocol, he helped scale the project to a reported $200 million market capitalization and more than 50,000 token holders worldwide.

He has also received the Binghatti Top Broker Award and is known for combining strategic marketing, emerging technology, and luxury property development.